LIVEBASKETBALL.TV provides single destination for access to leading club and international competitions
MIES, Switzerland/LONDON, United Kingdom - Digital sports media company PERFORM has partnered with FIBA, the International Basketball Federation, and its FIBA Zones and Euroleague Basketball, to provide a live streaming destination for global basketball.
LIVEBASKETBALL.TV has been launched as the online home of world basketball, uniting the former FIBA/FIBA Zone and Euroleague.TV platforms, and allows subscribers to watch more live action than ever before. In addition to live coverage of basketball's highest profile competitions, featuring over 300 games from the 2013 national teams' calendar including the recent 2013 FIBA Asia, FIBA Americas, AfroBasket and EuroBasket Championships and the upcoming Turkish Airlines Euroleague season, users receive full access to on-demand game highlights, top play clips and a comprehensive archive of classic games. Content streaming and subscriptions are managed by PERFORM.
LIVEBASKETBALL.TV offers fans coverage of all 256 Turkish Airlines Euroleague games, starting on Wednesday 16 October, as well as major FIBA championships and a selection of the best leagues around the World, including the CBA (China), PBA (Philippines), NBL (Australia), LNB (Argentina), Liga de las Americas (Americas) and VTB (Eastern Europe).
The platform, which is available on desktop, tablets and mobile devices, was launched in June 2013 ahead of the FIBA Continental Championship season, and has already seen a rapid growth in usage figures.
Frank Leenders, General Director of FIBA Media and Marketing Services, commented: "LIVEBASKETBALL.TV provides a single destination for subscribers to watch their favourite club and international teams. FIBA is pleased to further develop our relationship to bring the basketball family together and to create a destination for basketball fans worldwide."
Andrea Bassani, Chief Television & New Media Officer, Euroleague Basketball, added: "Uniting forces with FIBA and PERFORM is great news for basketball fans around the globe. They will now be able to watch their beloved sport almost 24/7 on their computer, smartphone or tablet. We are also delighted to be able to take advantage of PERFORM's knowledge and experience in delivering high quality live online sports events to bring European basketball fans all the very best action from the forthcoming season."
Simon Denyer, Joint CEO at PERFORM also commented: "Having previously operated separate FIBA and FIBA Zone TV and Euroleague TV platforms, alongside other channels from smaller leagues, the new agreement brings this content together on one portal to become the ultimate destination for global basketball fans. We are looking forward to building upon our successful coverage of the summer FIBA and FIBA Zone Championships on LIVEBASKETBALL.TV to provide subscribers with the value and quality that they crave."
FIBA (fiba.com) - the world governing body for basketball - is an independent association formed by 213 National Basketball Federations throughout the world. It is recognised as the sole competent authority in basketball by the International Olympic Committee (IOC).
For further information about FIBA visit fiba.com or follow FIBA on facebook.com/fiba, twitter.com/fiba and youtube.com/fiba.
About Euroleague Basketball
A global leader in sports management, Euroleague Basketball (euroleague.net) is enjoying its second decade of sustained growth as an innovative organiser of elite competitions and events. Euroleague Basketball was founded in 2000 under a private organizational model considered a breakthrough for European professional team sports. It now manages the continent's two premier basketball competitions, the Turkish Airlines Euroleague and the Eurocup, consisting of more than 60 teams from as many as 25 countries. Each season culminates in the naming of a continental champion at the Turkish Airlines Euroleague Final Four, now a signature event on the world sports calendar. All recent Final Fours have been broadcast live to nearly 200 countries on all five continents, matching the company's growth both on line and in arena attendance. Euroleague Basketball also directs the Nike International Junior Tournament, a half-year, four-country competition which crowns a young men's continental champion each spring. Off the court, the Euroleague Basketball Institute organises several clinics, master courses and tournaments to develop and inspire talent in all fields - players, coaches and executives. Also off the court, the organisation’s best-in-class CSR and Marketing Programme One Team, focuses on using the power of basketball to integrate communities, by developing educational programmes for those under risk of exclusion.
PERFORM (performgroup.com) is a leader in the commercialisation of multimedia sports content across internet-enabled digital platforms. Through production, technical and commercial solutions, PERFORM powers digital channels that distribute content in a number of forms - video, editorial, audio and data - across multiple platforms, to millions of sport fans around the world. PERFORM Group PLC is a FTSE250 listed business on the London Stock Exchange.