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2010 FIBA World Championship
2010 FIBA World Championship - Final Round, Istanbul, Turkey
18/04/2013
PR N°11 - FIBA and Mediaset España sign deal for 2014 FIBA Basketball World Cup

MIES, Switzerland/MADRID, Spain – FIBA, the International Basketball Federation, and Mediaset España have reached an agreement for Mediaset to broadcast the 2014 FIBA Basketball World Cup to be staged in Spain, as well as the EuroBasket 2013 in Slovenia and the EuroBasket 2015 in Ukraine. Viewers will be able to follow the games of these major international tournaments on television on the Mediaset Sports channels and on the online platform www.mitele.es.

This agreement gives Spanish fans the opportunity to see their national team compete in the world's biggest basketball tournaments over the next three years.

As the two-time reigning European champions, the Spanish national team is qualified for EuroBasket 2013 and will aim to win a third consecutive continental title in September.

As hosts of the first-ever FIBA Basketball World Cup, Spain are automatically qualified for FIBA's flagship event in 2014. The Olympic and World champions USA are the only other team to have already booked a place for this competition.

The Spanish national team is also automatically qualified for the EuroBasket 2015 that will be played in Ukraine.

"Mediaset Sport is excited about bringing these great basketball tournaments into the Spanish homes. Basketball is a sport with a large following and a great future potential in Spain. This is the first time that Mediaset España includes national team basketball in its Sports offer and we are proud of doing it now, when the national team is at its best. The FIBA Basketball World Cup in Spain will be the major sports event and a huge basketball celebration throughout the country," said Ghislain Barrois, Head of Rights Acquisition of Mediaset España.

FIBA Secretary General and International Olympic Committee (IOC) Member Patrick Baumann endorsed the partnership with Mediaset España.

"It is a great pleasure for us to announce this signed agreement with Mediaset España – a leading broadcaster in Spain – especially in view of the fact that the first-ever FIBA Basketball World Cup will be played in Spain in 2014," he said.

"This will enable all Spaniards to follow the performance of their national basketball team, which has already given them so many reasons to celebrate in recent years.

"This broadcast agreement also complements the strong results achieved on the joint sponsorship programme between FIBA and FEB."

Through this agreement, Mediaset Sport has diversified and broadened its commitment to Spanish sport and its viewers. It now offers its viewers, free of charge, the passion and professionalism of top-level sporting events such as the free-to-air Liga BBVA matches, the games played by the Spanish national football team prior to the upcoming World Cup in 2014, the Motorcycle World Championship and the UEFA Europa League. Through this channel, Mediaset España has also broadcast major Spanish sporting achievements including the 2010 World Cup in South Africa, the UEFA European Football Championship in Ukraine and Poland, the FIFA Club World Cup and the Spanish Copa del Rey tournament.

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About Mediaset
Mediaset España is Spain's main audiovisual group and one of the largest in Europe, with a multi-channel programming offer aimed at all kinds of target audiences. The group of channels is comprised of Telecinco, the leading Spanish commercial television channel by audience share, aimed at a generalist audience; Cuatro, a brand channel aimed at a young, urban audience; LaSiete, which picks up all the best content from Telecinco and Cuatro; Factoría de Ficción, the only free-to-air channel offering 100% series and films; Boing, a children's channel aimed at an audience aged 4 to 12; Divinity, with specialised programming aimed at women aged 16 to 44; Nueve, for all female audiences and Energy, the equivalent to Divinity for a male audience. The company also produces films through its subsidiary Telecinco Cinema ("Lo imposible", "Agora", "El laberinto del fauno", "El orfanato", "No habrá paz para los malvados" and "Celda 211", among others) and is leader in online audience share with Telecinco.es, Cuatro.com, Divinity.es and Mitele.es, the top online audiovisual content platform in Spain. Besides, Mediaset España owns 22% of Digital +, the main pay-tv platform in Spain. It also integrates Publiespaña and Publimedia Gestión, licensed companies for commercial activities. Regarding its Corporate Social Responsibility policy, Mediaset España owns the brand "12meses" to launch solidarity and social projects as "Eres perfecto para otros", among others.

About FIBA
FIBA (fiba.com) – the world governing body for basketball – is an independent association formed by 213 National Basketball Federations throughout the world. It is recognised as the sole competent authority in basketball by the International Olympic Committee (IOC).

For further information about FIBA visit fiba.com or follow FIBA on facebook.com/fiba, twitter.com/fiba and youtube.com/fiba.
 

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